Now if there’s anyone who really knows how to humbly phuck shit up in absolutely anything he does, it’s Mr. Pharrell Williams ladies and gentlemen *round of applause*. From being central topic of fashion discussion with his infamous turd looking Grammys fedora, selling over 70,000 copies within the first week of releasing his second studio album AND emerging at number one on the UK Albums Chart *takes a deep breath*… I think it’s safe to say Mr. Williams can cross yet another objective off his mastermind to-do list.
If you haven’t already gotten the hint, Pharrell will be releasing a limited edition fragrance in collaboration with one of my own personal favorites, Comme des Garçons.
The ‘Happy’ singer defined the Japanese brand as “the top of the top, the best of the best” and also went on to say in a recent press release that his favorite designer once said “Comme des Garçons is your favorite designers’ favorite designer”. With this statement I couldn’t agree more.
The interesting thing about the fragrance, cleverly named G I R L after Williams’ most recent album (pictured above) might just be the fact that it’ll be unisex. So while girls can wear G I R L, heeey boys… don’t be dismayed because you can wear G I R L too! Now, though I’m not entirely sure how most males might take to the idea, I’m partly optimistic that there’s a witty (perhaps cheesy) pick up line just waiting to be generated from all this. I’m not at all worried that everyone will be queuing up to purchase this baby because after all, she was created by the original kings of cool – and if that isn’t reason enough, then?
I know I can’t wait to try this fragrance when it hits stores but the question still remains; who will love G I R L more… guys or girls? Let us know what you think in your comments below!