With the re-emergence of the Y2K fashion trend many people have been searching for clothes that fit the aesthetic. Y2K fashion (meaning the year 2000) is fashion that was popular during the late 90s into the early 2000s. The trend was perpetuated by pop culture and prominent figures such as Paris Hilton and Kim Kardashian. Many movies that became cult classics further popularised the fashion trend such as Mean Girls, Clueless, and Heathers. If you have been searching for clothing that fits this glamorous aesthetic here are 5 stores that sell them!
Dolls Kill is an online retail company created for ‘outcasts’ by ‘outcasts’. The store essentially sells clothes that express individuality. This reinforces the idea that we are all different and should be able to wear whatever we want. The store sells all types of edgy styles that many people are often afraid to wear and has even brought back aesthetics such as Y2K. Dolls Kill encourages people to be themselves which is always an important message.
Minga London is a retail brand based in London, they create bold and unique styles for people who have big dreams and tons of talent. They sell cute and youthful clothing that are perfect for any season. Minga London also sells Y2K aesthetic clothing, as this is a bold and authentic style that is becoming more and more popular.
Omighty is another online retailer that sells edgy and super cute clothing. The clothes exude a perfectly powerful energy that gives the wearer confidence. Omighty’s clothing can range from cute Y2K to bold and brazen giving shoppers an enormous selection. You can also purchase Omighty clothing from other online retailers, such as ASOS.
Ouchhh is an online boutique that became popular through Instagram, the store sells the cutest Y2K clothing exclusively and even has many sanrio and hello kitty accessories that add to the adorable pink aesthetic. If you love all things girly and fabulous, this is where to get your dream fit!
This online retail company sells fresh fashion. The company utilizes early 2000’s fashion as well as modern fashion to create new and interesting looks. As shown on the left their velour tracksuit is a perfect example of their Y2K clothing.