Hanbaagaasuuteeki, the Japanese-inspired burger sensation currently igniting London’s food scene, has introduced its newest creation: the Yuzu Matcha Chicken Bāgā. More than a seasonal addition, it stands as a bold statement in flavour, craftsmanship, and modern culinary philosophy. With social media already buzzing, this limited-edition release captures the cultural moment surrounding matcha while pairing it with one of Japan’s brightest and most distinctive citrus notes.
At the heart of the burger is a crispy, golden chicken thigh, its texture contrasted by a velvety matcha–yuzu sauce that delivers both earthiness and electric acidity. The combination creates an umami-rich profile that feels both unexpected and inevitable, reflecting a global matcha movement that continues to span continents from Tokyo to London. Founder Fatih Alkan explains that the inspiration goes far beyond trend forecasting, emphasising harmony over fashion and describing the burger as a “culinary dialogue between acidity and earthiness.”
This sense of boundary-pushing creativity runs throughout Hanbaagaasuuteeki’s menu, where global flavours meet Japanese technique in dishes that are as photogenic as they are flavour driven. The brand has become known for reimagining the burger genre with bold combinations, from towering shrimp-topped creations to fiery Korean-inspired builds and interpretations influenced by the vibrant street food culture of Thailand and China. Sides take on an equally expressive role, with flavours ranging from kimchi and miso to honey gochujang and togarashi, while drinks offer everything from pét-nat to Japanese classics and modern alcohol-free options.
What sets Hanbaagaasuuteeki apart is not only its food but the philosophy behind it. The brand channels a sense of affordable luxury, where fine-dining ideas meet street-level energy, and meticulous technique is matched by playful creativity. Each dish is crafted to be shared, photographed, discussed, and most importantly, enjoyed.
The Yuzu Matcha Chicken Bāgā embodies this spirit with its blend of indulgence and balance, crunch and calm. It redefines fried chicken through a chef-driven lens, offering something that feels elevated yet instantly comforting. Available for a limited time, it represents Hanbaagaasuuteeki at its most imaginative, inviting Londoners to experience a flavour moment that is both contemporary and timeless.
Hanbaagaasuuteeki
36 Buckingham Palace Road
London SW1W 0RE
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